Auto's verbinden met internet is een groeiproces, zegt leverancier Cubic Telecom

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Cubic Telecom, a privately funded, high-tech automotive supplier in the large and rapidly growing field of connecting cars and trucks to the Internet, recently announced it secured about $26 million in new funding from theEuropean Investment Bank.

“At a very basic level, we provide an embedded solution in any device that needs to be connected,”Shane Sorohan, Cubic Telecom COO, said in a phone interview.

In auto industry terms, “embedded” is what it sounds like. Cubic Telecom’s solution is built into the vehicle when it’s manufactured, as opposed to a consumer using a mobile device in the vehicle to access Internet communications.

User benefits ofInternet connectivityinclude access to “infotainment” features like advanced navigation. Behind the scenes, automakers can also remotely monitor car features and predict when maintenance is required, plus the ability to provide so-called over-the-air software updates. The latter is a major convenience, sparing customers a visit to a dealership.

TheEuropean Investment Bank fundingbrings Cubic Telecom’s total funding to around $111 million, depending on the dollar-euro exchange rate. Other investors include Audi Electronics Venture GmbH. Cubic Telecom, based in Dublin, Ireland, was founded in 2009.

Cubic Telecom already provides connectivity to more than 2 million vehicles, the company said. It provides connectivity in over 180 countries.

Besides being an investor, theVolkswagen Groupis a major customer. Sorohan said Cubic Telecom has contracts that would eventually account for more than 18 million vehicles, including VW-owned brands Volkswagen, Audi, Seat, Skoda and Lamborghini.

Going forward, Sorohan said Cubic Telecom would pursue relationships with other automakers outside the Volkswagen Group, as well as other supplier firms, although he said be couldn’t disclose their names.

“The VW Group doesn’t have exclusivity,” he said. “From the VW side, they’re shareholders in Cubic, and they’re also keen to see Cubic grow.”

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Cubic Telecom, a privately funded, high-tech automotive supplier in the large and rapidly growing field of connecting cars and trucks to the Internet, recently announced it secured about $26 million in new funding from theEuropean Investment Bank.

“At a very basic level, we provide an embedded solution in any device that needs to be connected,”Shane Sorohan, Cubic Telecom COO, said in a phone interview.

In auto industry terms, “embedded” is what it sounds like. Cubic Telecom’s solution is built into the vehicle when it’s manufactured, as opposed to a consumer using a mobile device in the vehicle to access Internet communications.

The Audi Q8 is part of a new generation of ″connected″ vehicles.

Cubic Telecom, which connects vehicles to the Internet, said it’s a supplier to the Audi Q8 in Europe.

Cubic Telecom

User benefits ofInternet connectivityinclude access to “infotainment” features like advanced navigation. Behind the scenes, automakers can also remotely monitor car features and predict when maintenance is required, plus the ability to provide so-called over-the-air software updates. The latter is a major convenience, sparing customers a visit to a dealership.

TheEuropean Investment Bank fundingbrings Cubic Telecom’s total funding to around $111 million, depending on the dollar-euro exchange rate. Other investors include Audi Electronics Venture GmbH. Cubic Telecom, based in Dublin, Ireland, was founded in 2009.

Cubic Telecom already provides connectivity to more than 2 million vehicles, the company said. It provides connectivity in over 180 countries.

Besides being an investor, theVolkswagen Groupis a major customer. Sorohan said Cubic Telecom has contracts that would eventually account for more than 18 million vehicles, including VW-owned brands Volkswagen, Audi, Seat, Skoda and Lamborghini.

Going forward, Sorohan said Cubic Telecom would pursue relationships with other automakers outside the Volkswagen Group, as well as other supplier firms, although he said be couldn’t disclose their names.

“The VW Group doesn’t have exclusivity,” he said. “From the VW side, they’re shareholders in Cubic, and they’re also keen to see Cubic grow.”

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